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The Anti-Brand: How to Erase Yourself and Concentrate on the Content
published 1036 days, 17 hours, 49 minutes ago posted by http://jonnyboats.wordpress.com/http://jonnyboats.wordpress.com/ 1037 days, 18 hours, 11 minutes ago
Wednesday, July 22, 2009 12:18:03 PM GMT Tuesday, July 21, 2009 11:55:55 AM GMT
The Anti-Brand: How to Erase Yourself and Concentrate on the Content

The Anti-Brand: How to Erase Yourself and Concentrate on the ContentJuly 20th, 2009 (1:00pm) Darrell Etherington

We’re on a personal branding kick here at WebWorkerDaily, and like all self-promotion, it makes me feel a little uncomfortable. I’ve never been one to toot my own horn; it’s part of the reason that I escaped the corporate world, and all of the ladder-climbing and interviewing bluster that goes along with it. I find that working on the web actually allows me to stay away from most of...

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tags: branding, social media

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