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K Street Cafe » Blog Archive » Blog Posts Are the New Press Releases
published 387 days, 12 hours, 44 minutes ago posted by http://jonnyboats.wordpress.com/http://jonnyboats.wordpress.com/ 388 days, 10 hours, 22 minutes ago
Wednesday, July 08, 2009 3:43:23 PM GMT Tuesday, July 07, 2009 6:05:23 PM GMT
K Street Cafe » Blog Archive » Blog Posts Are the New Press Releases

July 7th, 2009Blog Posts Are the New Press ReleasesPosted by: Jonathan Rick The staple of public relations is the press release. It’s been around forever; follows generally agreed guidelines for format, content, and length; and still succeeds in its objective to publicize the item in question. And yet, bound by stale conventions that suffocate originality and don’t play well with multimedia, the press release has become obsolete. It’s not that there’s no longer a need to announce big news formally. It’...

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tags: PR

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