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Does Page Load Time influence SEO? By Bill Slawski, on July 30th, 2009
Does the amount of time it takes for a page to load in a browser influence search engine rankings for pages? Should it?
If it did, might sites that were all text show up higher in search results than sites that included pictures and different applications? Or, might a search engine find a way to account for different types of sites, and the amount of time it might take them to render in a browser, based upon actual user data in addition to the amount of time it takes a site to render in a browser?
A recent patent application from Yahoo explores ways that a search engine might consider the amount of time it takes different types of pages to render and other issues involving how quickly pages respond to a visits in ranking, classifying and crawling those pages.
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